Serial star Ruth Roland in an advertisement for Hands Up! (1918)
Writing in The Atlantic, Radha Vatsal has a fascinating piece on early women heroines. As Vatsal notes, “in the current movie landscape, female action heroes tend to be so few and far between that their mere existence seems like an accomplishment (think: Imperator Furiosa in Mad Max: Fury Road, Rey in Star Wars, or the four stars of the upcoming Ghostbusters reboot).
But more than a century ago, before women had even won the right to vote in many countries, actresses headed up some of the U.S’s most popular and successful action movies—even if they performed stunts in skirts that ended only a few inches above their ankles.
During the early years of cinema in the 1900s and 1910s, men starred in action films such as westerns, but women dominated the so-called ’serial’ or ‘chapter’ film genre. These were movies in which the same character appeared over several installments released on a regular basis, with plots that were either ongoing or episodic.
The story lines typically featured female leads getting into danger, getting out of danger, brandishing guns, giving chase in cars, and battling villains. The film scholar Ben Singer estimates that between 1912 and 1920, about 60 action serials with female protagonists were released, totaling around 800 episodes.
What’s most striking about the category, Singer says, is its ‘extraordinary emphasis on female heroism.’ Protagonists exhibited traditionally ‘masculine’ qualities like ‘physical strength and endurance, self-reliance, courage, social authority, and the freedom to explore novel experiences outside the domestic sphere.’ Then, by the early 1920s, those films and their stars, the so-called ’serial queens,’ disappeared.
What happened? The answer may have to do with the early film industry’s short-lived tolerance of greater female involvement at all levels of the filmmaking process—a phenomenon that helps explain why today, even after women have shattered so many cultural barriers, action movies still continue to be dominated by male stars.
To understand what happened in the 1910s, it’s necessary to put the emergence of the serial film into context. During this period, two film formats jostled for dominance: what we’d now call ’shorts’ and ‘features.’ But short films weren’t labeled as ’short’ at the time—they were simply the industry standard, and were usually described by their length (in number of reels).
Features, meanwhile, were the newcomers, with higher production values, more ambitious plots, and greater production costs. Serials were something of a bridge between the two formats. Each episode in a serial was the length of a 15- or 20-minute short film, but over several weeks, a serial could tell a more complicated story.
Serials focused on women action heroes from the start, possibly thanks to the format’s tie-ins with magazines and newspapers, which aimed to draw female readers because they were attractive to advertisers. In 1912, Thomas Edison’s film company teamed up with Ladies’ World magazine to put one of the earliest instances of a serial film, What Happened to Mary, into print.
This example of cross-promotion would continue as other ‘chapter films’ were serialized in newspapers. The Chicago Tribune printed the story of The Adventures of Kathleen (1913) while the film episodes played in theaters. (Incidentally, Kathlyn was the first film serial to have a narrative thread that continued from week to week instead of relying on the same leading character to provide cohesiveness.)
Why do the 2010s lag behind the 1910s in terms of a robust body of films with female action leads? The focus on heroines seems also to correlate with the film industry’s fascination with the ‘New Woman.’ ‘She wore less restrictive clothes,’ the film curator Eileen Bowser notes, ’she was active, she went everywhere she wanted, and she was capable of resolving mysteries.’
The proliferation of women in all areas of the film industry during the 1910s—not just as actors, but as screenwriters, theater managers, gossip columnists, film producers, and directors—reflected the increasing number of women in the American workplace, and also the efforts of the vocal and energetic women’s suffrage movement.”
Fascinating stuff – and not well enough known – read the entire article here.