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Posts Tagged ‘Swedish Cinema’

Ingmar Bergman for Bris Soap — 1951 Commercials

Tuesday, December 10th, 2013

Just like everyone else, Ingmar Bergman had to make a living in his early years.

As Martin Schneider notes on the Dangerous Minds website, “in 1951 the Swedish film industry went on strike to protest high taxes in the entertainment sector, and Ingmar Bergman, who at 33 had already directed a handful of movies and had also overseen the Gothenburg city theater for three years, signed on to do a series of commercials for Bris soap, in part to support his already teeming brood (two ex-wives and five children, with a sixth on the way). The commercials are playful, fascinating, and utterly Bergmanesque—in the best possible way.

What I don’t mean by ‘Bergmanesque’ is that they’re brooding or depressing or austere—as Bergman’s popular image would dictate. No, they are loose and original and supremely confident in the form of cinema. Bergman has had the misfortune to be identified with a couple of not overly representative movies—Persona (1966) and above all, The Seventh Seal (1957)—and his true nature as a restless and protean prober of human nature somehow got a little lost in the mix.

Bergman was nothing if not a relentlessly theatrical director, and few were more confident in exploring the limits of narrative in the medium. The parodies don’t quite suffice to encapsulate the director of the masterpieces Fanny and Alexander or Scenes from a Marriage. There are eight of the Bris commercials, they are all black-and-white, and the visual quality leaves something to be desired by the standards of 2013, but to Bergman’s credit, they are all wildly different and memorable and convey some succinct point about the nature of cinema as well as delivering the promised virtues of the soap.”

You can read more, and see the commercials, by clicking here.

Ingmar Bergman Retrospective at Film Streams

Friday, February 1st, 2013

Film Streams in Omaha is running an retrospective on filmmaker Ingmar Bergman.

Bob Fischbach interviewed me for a piece on the Ingmar Bergman festival at Film Streams in Omaha that begins today. Bob’s piece in the Omaha World Herald notes that: “‘You can’t say you’ve got an understanding of film unless you see the films of Bergman,’ Dixon contends. ‘His films are riveting, they have great entertainment value and they’re absorbing experiences. From the beginning, he addressed the timeless questions of human existence: life, death, love, faith, hope. Meditations on what it is to be alive, to have friends and lovers, to face mortality.’

Ernst Ingmar Bergman was born in Uppsala, Sweden, in July 1918. His father was a Lutheran minister, later chaplain to the king of Sweden. He directed more than 60 films and documentaries, most of which he also wrote. Bergman also directed 170 stage plays, through which he developed a core company of actors for his films: Max von Sydow, Liv Ullman, Bibi Andersson, Ingrid Thulin, Anders Ek and Gunnar Björnstrand among them.

He was one of the first European filmmakers to break through in the United States. Three of his films won the foreign-language Oscar: The Virgin Spring (1960), Through a Glass Darkly (1961), and Fanny and Alexander (1983). Another, Cries and Whispers (1974), was nominated for best film.

Dixon said Bergman’s career began with a stroke of luck: being born in Sweden. Through its Svensk Filmindustri, the nation underwrites the first film of its best students from the national film school. ‘He never had to cater to anyone other than himself,’ Dixon said. ‘He created cinema as an art form because he didn’t worry about audience feedback or test screenings or producers.’ When Dick Cavett once asked Bergman what he’d do if a producer told him to change a script, Bergman replied that he’d tell the producer to go to hell. ‘That was a deeply inspirational model to filmmakers around the world, an art form undiluted,’ Dixon said.”

You can read the entire piece here; a once-in-a-lifetime chance to see the work of an undisputed master on the big screen. Don’t miss it.

About the Author

Wheeler Winston Dixon

Wheeler Winston Dixon, Ryan Professor of Film Studies at the University of Nebraska-Lincoln, is an internationally recognized scholar and writer of film history, theory and criticism. He is the author of thirty books and more than 100 articles on film, and appears regularly in national media outlets discussing film and culture trends. Frame by Frame is a collection of his thoughts on a number of those topics. To contact Prof. Dixon for an interview, reach him at 402.472.6064 or wdixon1@unl.edu. Visit him at his website wheelerwinstondixon.com.

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