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Posts Tagged ‘The Wall Street Journal’

Kodak’s New Super 8mm Camera – The Return of Film

Thursday, January 7th, 2016

Just like vinyl records vs. mp3s and CDs, actual film is making a comeback in cinema.

Still, I was surprised by this news item; Kodak is re-introducing a Super8mm camera that shoots actual film, which at this point is being marketed at much too high a price point for the average consumer, but is rather aimed at those who want to use film as a medium for artistic expression.

The last Super 8mm camera I owned, many years ago, was a Kodak Super 8mm sound camera, which used 50 ft. cartridges of film with a magnetic sound strip on the side – it worked well enough, particularly when one used high speed Ektachrome film, but it was almost instantly superseded by the advent of video cameras – and that, for the moment, was the end of that.

However, as Don Clark notes in The Wall Street Journal, “Eastman Kodak Co., the photography pioneer that was disrupted by the digital revolution, is placing a new bet on a gadget from a simpler time. The company is using the Consumer Electronics Show to lay out plans for a film camera based on the Super 8 design launched 50 years ago. Kodak stopped producing Super 8 units in 1982, after video cameras savaged the market for home movies made with film.

Jeff Clarke, Kodak’s chief executive, isn’t ignoring the changes in the market now that billions of consumers own mobile phones with digital cameras. But he believes professional filmmakers and serious amateurs will appreciate the subtle qualities of an analog medium that many Hollywood veterans used to learn their trade.

Mr. Clarke cites the preference among many Hollywood directors to shoot on 35-millimeter or 70-millimeter film. He also sees a parallel in the way some audiophiles prefer the analog medium of vinyl records.

Kodak plans to play on some of the conveniences of digital technology. Just as movies shot on film are usually converted to digital files for editing and projection, buyers of the new camera that turn to Kodak for processing will get a digital copy of their imagery as well as eight-millimeter film to use in projectors.

The new camera will feature a digital viewfinder, he said. ‘This is no longer the classic script of a war of digital versus analog,’ Mr. Clarke said. ‘What it really is now is the complementary characteristics of both.’ . . .

The first Super 8 camera was launched at the 1964 New York World’s Fair and went on sale the next year. It featured a pistol-style grip and packed eight millimeter film in a cartridge, an advance that avoided the need to thread film through the camera in the dark.

Kodak’s effort to revive Super 8 is aimed in large part at film schools, where many students no longer get a chance to experiment with analog footage, Mr. Clarke said. He also expects some people making commercial or experimental films–who have sometimes used eight- or 16-millimeter footage–to try the new product.

Mr. Clarke said Kodak has received expressions of support for the new camera by many Hollywood directors, including Steven Spielberg and Star Wars director J.J. Abrams, who directed a 2011 film called Super 8 and was famously hired by Mr. Spielberg as a 14-year-old to work on the older director’s Super 8 film archive.”

I would also venture to say that a lot of old Super 8mm cameras will now be brought back to life, assuming that Kodak makes enough raw stock. And as one commenter on the article noted, “Dwayne’s in Parsons, KS (notable as the final Kodachrome shop) will process a 50ft super-8 cartridge for $12. Just saying.” Hmmmm . . .

So – this is interesting – another sign of the celluloid backlash. We’ll have to see what happens.

230 Cars Destroyed for Furious 7

Wednesday, April 8th, 2015

Give the public what they want, and they’ll come out for it.

According to Steve Knopper in The Wall Street Journal, roughly 230 cars were destroyed during the making of the latest, wildly successful film in the Fast and Furious franchise, Furious 7. Interesting, at least to me, that the series got its name from a Roger Corman film in 1955 – see Corman’s explanation of how Universal got him to agree to the use of that title for their series by clicking here – but no matter how you slice it, this is one franchise that goes through a heck of lot of cars to achieve the mind-blowing effects you see on the screen.

As Knopper writes, “not long after stuntpeople for Vin Diesel, Michelle Rodriguez and the rest of the Furious 7 crew filmed their usual death-defying car chases on a twisty mountain road west of Colorado Springs, Colo., Richard Jansen received a call. Somebody from the movie had seen his ‘we buy junk cars’ highway sign, and wondered if the owner of Bonnie’s Car Crushers could haul away 20 or 30 vehicles smashed beyond repair, including several black Mercedes-Benzes, a Ford Crown Victoria and a Mitsubishi Montero. ‘Sure,’ Mr. Jansen said.

Then Mr. Jansen and his crew, based in nearby Penrose, spent several days loading the cars onto a semitrailer truck to haul them away. Filmmakers insisted he shred or crush them all, to prevent anyone from fixing one up and getting hurt in a damaged movie car. So today, a large, black, scrap-metal Benz cube once driven in a Furious 7 car chase exists somewhere in the world. ‘It was kind of unusual, to see some relatively late-model Mercedes-Benzes, all crunched up and good for nothing,’ Mr. Jansen says.

How cars are built and prepped for action movies has been well documented: The process involves mechanics, roll cages, drag tires and fuel cells. But after the movie ends, what happens to the cars that parachute out of planes, plunge off cliffs and get run over by tanks? ‘It’s pretty easy,’ says Dennis McCarthy, picture car coordinator for the Fast and the Furious franchise, whose latest installment, Furious 7, premiere[d] in theaters this week. The film crew has to follow a specific protocol, documenting every step for both accounting and liability reasons, he says. ‘We have to account for every single car destroyed in each film.’

Fast and Furious filmmakers wreck hundreds of cars every movie—more than 230 alone for Furious 7. For 2013’s Fast & Furious 6, when a tank bursts out of a military transport and flattens numerous cars on a highway in Tenerife Island, Spain, Mr. McCarthy’s people made deals with local junkyards and used-car lots. ‘We’d wreck 25 cars a day, they’d come out at night, scoop ‘em up and bring us 25 more,’ he says. ‘It was a round-the-clock process, with multiple tow trucks and car carriers’ . . .

After filming the Furious 7 mountain-highway chase on Colorado’s Monarch Pass, the car crew stowed its crashed cars in the parking lot of the small nearby Monarch Ski Resort. Mr. Jansen had two days to remove them so the resort could prepare for its opening season. ‘We probably destroyed 40-plus vehicles just shooting that sequence,’ Mr. McCarthy says.”

Such is modern action filmmaking; read the whole article by clicking here.

Your Kindle Is Reading You

Saturday, June 30th, 2012

Your Kindle knows more about your reading habits than you think.

Here’s an interesting item that was suggested by my student Jeff Bragg; I’m probably going to include this in the final draft of my book Streaming: Movies, Media and Instant Access, which is at the publisher’s now, but which will certainly be edited right up to the publication date.

As media critic Alexandra Alter notes in The Wall Street Journal, “in the past, publishers and authors had no way of knowing what happens when a reader sits down with a book. Does the reader quit after three pages, or finish it in a single sitting? Do most readers skip over the introduction, or read it closely, underlining passages and scrawling notes in the margins? Now, e-books are providing a glimpse into the story behind the sales figures, revealing not only how many people buy particular books, but how intensely they read them.

For centuries, reading has largely been a solitary and private act, an intimate exchange between the reader and the words on the page. But the rise of digital books has prompted a profound shift in the way we read, transforming the activity into something measurable and quasi-public.

The major new players in e-book publishing—Amazon, Apple and Google—can easily track how far readers are getting in books, how long they spend reading them and which search terms they use to find books. Book apps for tablets like the iPad, Kindle Fire and Nook record how many times readers open the app and how much time they spend reading. Retailers and some publishers are beginning to sift through the data, gaining unprecedented insight into how people engage with books.”

As Jeff Bragg pointed out to me, “as someone who uses a Kindle every day, I had never thought much about the data they were collecting and how they might put it to use. It looks like publishers will be making similar ‘focus group’ type moves in the future in order to maximize profits. We can only hope that authors don’t end up letting general audiences influence their work too much. One particular example that struck me was an author who reconsidered writing out one character simply because 30% of the audience ‘liked’ him.”

Interesting and typically intrusive technology. You can read the entire article by clicking here, or on the image above.

About the Author

Wheeler Winston Dixon

Wheeler Winston Dixon, Ryan Professor of Film Studies at the University of Nebraska-Lincoln, is an internationally recognized scholar and writer of film history, theory and criticism. He is the author of thirty books and more than 100 articles on film, and appears regularly in national media outlets discussing film and culture trends. Frame by Frame is a collection of his thoughts on a number of those topics. All comments by Dixon on this blog are his own opinions.

In The National News

National media outlets featured and cited Wheeler Winston Dixon on a number of film, media and other topics in the past month - http://newsroom.unl.edu/inthenews/

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