It won’t work because there’s the wrong talent in the room – and the wrong approach to the problem.
Lord knows, there are many more important things in the world today to discuss, and for the most part, I try to keep this blog positive, but the news – which has been trickling out for months – that Universal is trying to reboot the classic monsters that gave the studio its initial identity would be welcome – were it not for the fact that they’re going about it in precisely the wrong way. Looking at the Marvel universe films, which are enormously successful, Universal is trying to do the same thing with The Mummy, The Frankenstein Monster, Dracula, The Wolfman – and it simply isn’t working.
Look at the recent reboot of Dracula Untold – a complete commercial and critical failure, which came across as yet another knockoff of the 300 franchise, and not a horror film at all. The recent revamp of The Wolfman – the same thing, complete with a switch of directors halfway through, and a new, grafted on ending that spoiled the entire premise of the film. As one observed suggested, “just re-issue the originals, save a lot of money, and give us some classy entertainment!” But of course, that’s not going to happen.
What should happen – but won’t – is that Universal finds some Gothic filmmakers who have a real connection to the genre and then turns them loose to create authentic, reimagined-from-the-ground-up reboots of the entire series, and scrap everything they’ve done in the last decade or so, starting with The Mummy, Van Helsing, and the other misguided attempts to bring new life to Mary Shelley’s, Curt Siodmak’s and Bram Stoker’s creations, among other possible restarts – and go back to the source material. Not the films; the texts that inspired them.
In the late 1950s, Britain’s Hammer studios successfully revitalized the classic gallery of Universal monsters as essentially British, Gothic creations with Terence Fisher’s Curse of Frankenstein (1957), which took the storyline seriously, acted as if none of the Universal films had ever been made, and offered an entirely new vision of the entire Frankenstein mythos.
Universal fought Hammer tooth and nail during production of the film, accidentally doing Hammer a big favor by prohibiting them from using any aspects of the Universal version of the monster – so the look, the storyline, the pacing, the use of violence, everything about the film – had to be completely original, going back to the textual source material from 1818.
As Hammer correctly noted during production, the Frankenstein saga was firmly in the Public Domain, and so if someone could create a fresh version of the classic tale, then there was nothing to stop them legally. Hammer finished up the film, and offered it to Universal, but the studio, still incensed that someone else was “poaching” on what they considered was their domain, passed on distributing the project.
Hammer took it to Warner Bros., where Jack Warner pounced on it. The film opened worldwide, made a fortune, immediately rejuvenated the genre, elevated Peter Cushing (as Frankenstein) and Christopher Lee (as the Monster) to overnight stars, and finally Universal saw the writing on the wall. Universal had run out of ideas – or a vision of what they should be doing – and it took outsiders who could use nothing from the earlier films to make the genre new again.
Striking a deal with Hammer, Universal offered Hammer a shot at the entire gallery of their cinematic malefactors, and Fisher’s Horror of Dracula (1958) followed in rapid succession, and was an even bigger hit. Hammer then cycled through all the Universal monsters for an extremely profitable decade or so, until the genre finally collapsed under the weight of diminishing returns, just as Universal’s original series eventually wound up as a parody of itself with the “monster rally” films of the mid 1940s, and finally Charles Barton’s parody Abbott and Costello Meets Frankenstein (1948).
None of this is news to any film historian – everyone who knows the history of horror films know this. But it seems that Universal simply doesn’t get the message. The monster franchise is not a Marvel “universe” series – it needs a completely fresh approach, which none of the people currently involved can accomplish – they’re too caught up in the Comic-Con world to recapture the vitality and energy of the original films. What’s happening now is a complete mistake. I wish it were otherwise, but I absolutely guarantee you, this “Monster universe” strategy will not work.
Only an authentic “start from scratch” approach will revitalize this franchise.